Alia Bhatt Reunites With Carlos Sainz for L’Oréal Paris Campaign
Alia Bhatt and Formula 1 star Carlos Sainz have teamed up again for a new L’Oréal Paris campaign.
The Indian actress and Spanish racing driver appeared together in an advertisement for L’Oréal Paris Elvive. The campaign aired on Italian television and quickly caught attention online.
Their latest collaboration comes after the two appeared together during L’Oréal Paris’ campaign at the 2026 Cannes Film Festival.
Alia Bhatt and Carlos Sainz Join Forces Again
L’Oréal Paris previously brought several of its global ambassadors together during Cannes.
Alia Bhatt appeared in the campaign alongside Carlos Sainz and fellow Formula 1 driver Charles Leclerc. Their appearance created interest among fans because of the unusual mix of Bollywood and Formula 1 personalities.
The latest advertisement brings Alia and Sainz together once again.
This time, the campaign promotes L’Oréal Paris Elvive, the brand’s haircare range. Short clips from the advertisement were shared across social media, where fans quickly reacted to the pairing.
Fans React to the New L’Oréal Advertisement
The Alia Bhatt and Carlos Sainz pairing sparked plenty of reactions on X.
One user joked, “They keep pairing Carlos with Indian baddies in these ads.”
Another fan expressed excitement over the collaboration, writing, “Bruuuh this is so cool I wanna see it all.”
A third user reacted to Alia and Sainz appearing together, saying, “My girl Alia with smooth operator I’m jealous of you girl!!!”
Other social media users called the pairing the “best collab ever” as clips from the advertisement continued to circulate online.
Alia Bhatt’s L’Oréal Paris Journey
Alia joined L’Oréal Paris as a global ambassador in 2024.
She made her debut with the beauty brand at the Cannes Film Festival in 2025. Since then, she has continued to represent the brand in its international campaigns.
Carlos Sainz joined L’Oréal Paris in 2025. He became the face of the brand’s Elvive haircare line, marking his addition to L’Oréal Paris’ global ambassador lineup.
The brand’s ambassador team also includes several other prominent names. They include Charles Leclerc, Jane Fonda, Elle Fanning, Kendall Jenner and Eva Longoria.
What’s Next for Alia Bhatt?
On the acting front, Alia most recently appeared in Alpha alongside Sharvari.
The actress is also set to star in Sanjay Leela Bhansali’s Love & War. The film features Alia alongside Ranbir Kapoor and Vicky Kaushal.
Love & War is scheduled for release on January 21, 2027.
Meanwhile, Alia’s latest L’Oréal Paris campaign with Carlos Sainz has given fans another crossover between Bollywood and Formula 1. Their repeated appearances together have once again drawn attention to the brand’s international campaigns.